Growth Marketer

Self-serve signups have been flat for two quarters while paid spend has gone up. We would like you to work out why.

What you will do

• Own the top of the funnel: paid acquisition, lifecycle email and the signup flow itself.
• Run a real experiment programme, with a hypothesis and a stopping rule written before launch.
• Work with product on activation, because acquisition is not the whole problem.
• Report on what did not work as clearly as on what did.

What we are looking for

• Three or more years in growth at a self-serve B2B product.
• Fluency with analytics tooling and the statistics behind an A/B test.
• Evidence of an experiment you called off early because the data said so.

The setup

Three days a week in the London office. Budget ownership from month one.